Last Wednesday, I had the honor of visiting Fashion Incubator San Francisco at Macy’s Union Square (FiSF). FiSF is a non-profit incubator helping local designers become successful San Francisco entrepreneurs and employers. Annually, FiSF provides a yearlong residence to six up-and-coming designers that includes an amazing workshop space, business and production training from local industry experts.
One of this year’s designers that caught my eye was the self-dubbed perfectly petite Anna Min of Min Edition. What started as a simple search for the perfect blouse was anything but and thus the creation of Min Edition. Most contemporary labels design their garments for someone who’s at least 5’6″ while more than 40% of US women are under 5’4″. Min Edition is here to fill that void. Min’s current collection of blouses are available for purchase online and with the help of FiSF, the next collection will include separates and dresses.
The most intriguing separate from the upcoming collection is a pair of pants Min just happened to be sporting that day. I found myself devotedly staring at the hem of her pants after noticing their angular cut. So ingenious! Of course a petite woman would figure out a hemline that helps create an illusion of length. Min Edition is about clean lines, great details and flattering proportions for the petite and these pants are on point. Stay tuned to this clever designer.